Know the facts:
- More kids ages 5 to 14 go to the hospital emergency department
with injuries related to biking than any other sport.
- Each year, bicycle-related crashes kill about 900 people;
about 200 of those killed are children under 15.
- The number of people who ride bicycles rose from 66.9 million
in 1991 to 80.6 million in 1998.
- Bicycle incidents are most likely to occur within five blocks
of home.
- Almost half off all bicycle crashes occur in driveways and on
sidewalks.
Helmets make a difference:
Which Helmet for Which Activity?
The Brain Injury Alliance of South Carolina
is pleased to partner with the Consumer Product Safety Commission
to promote the use of appropriate safety helmets.
Click Here to learn which helmet is right for bicycling, boarding,
riding, climbing, scooters and team sports. (500k PDF)
- In 1997, 813 bicyclists were killed in crashes, an increase of
7 percent from the previous year. Of these, 97 percent were not
wearing helmets.
- Medical research shows that 85 percent of bicyclists head
injuries can be prevented by bicycle helmet.
- About 50 percent of all bicycle riders in the U.S. regularly
wear bicycle helmets – a rise from 18 percent in 1991.
- Universal use of helmets could prevent one death every day and
one brain injury every four minutes.
- Half of all bike riders, do not wear a helmet regularly, which
is the single most effective protection against brain injury.
- Having friends or parents who wear bike helmets significantly
encourages children to use them.
Award Winning PSA
If you have a media player
and can handle a one megabyte download, you are encouraged to
Click Here to View
an award-winning 30 second public service video on helmet safety
produced by BVK McDonald titled "The Bully" (in .mpg format
viewable in Microsoft Media Player or in Apple Quicktime). Be
warned that this is TV spot carries a strong emotional impact -
just the kind of impact we need to reach our target audience.
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The Brain Injury Alliance of
South Carolina
800 Dutch Square Blvd. Suite B-225 Columbia, SC 29210
Mailing Address: P. O. Box 21523 Columbia, SC 29221-1523
Phone: 803-731-9823 Toll Free: 800-290-6461 (in-state)
Fax: 803-731-4804
E-mail:
scbraininjury@bellsouth.net
